How do we leverage digital technology to educate real estate professionals?
The Real Estate Council of British Columbia is a regulatory agency established by the provincial government in 1958. Its mandate is to protect the public interest by enforcing the licensing and licensee conduct requirements of the Real Estate Services Act.
We have worked with RECBC on several projects, helping them leverage the digital medium to connect in new ways with real estate professionals and consumers. Most recently, we have worked with RECBC to help educate licensees about the changes to agency rules and disclosure requirements and provide tools to allow licensees to comply with new consumer protection rules. You can also read more about our work for RECBC building a forms app for real estate professionals.
We built a centralized information hub that provides licensees with timely resources and step-by-step guidelines on following the new consumer protection requirements. The website provides for different styles of learning by providing information through educational videos, organized lists and scenario-based FAQs. The website features a customized publishing platform so the Council’s communication staff can work collaboratively to write and publish material efficiently, while following a disciplined editorial workflow.